Announcement: SEB C for Heineken

Looking for a fresh and unforgettable way to experience Toronto nightlife? This Saturday, January 25, SEB C from The DJ Agency will be spinning live on a streetcar as part of Heineken Route 0.0—an electrifying activation redefining what a night out can look like.

Heineken Route 0.0 has been making waves this January by transforming an ordinary Toronto streetcar into a vibrant “streetbar,” complete with live music, complimentary Heineken 0.0 (their alcohol-free lager), and stops at some of the city’s top nightlife destinations. The goal? To prove that good times don’t require alcohol, just great vibes, music, and company.

SEB C is no stranger to bringing energy to the dance floor, and this Saturday, he’ll take his talents to the tracks. Expect an incredible mix of his signature Urban House as the streetcar rolls through the heart of Toronto, stopping at hotspots like Queen & John, Queen & Dovercourt, and King & Portland. Riders will also receive exclusive wristbands for free entry and a complimentary Heineken 0.0 at participating bars, including Sweaty Betty’s, Fifth Social Club, Score on Queen, and Wheatsheaf Tavern.

When to Catch SEB C
📅 Saturday, January 25
⏰ 7:30 p.m. to 11:30 p.m.
📍 Board for free at Richmond & Spadina

Heineken Route 0.0 is leading the charge in showing how non-alcoholic options can elevate any night out – join SEB C for an amazing tour this Saturday night.